Reporting & BI: Led by a Marketing Analytics Specialist
Most teams don’t have a reporting problem, they have a clarity problem. As a marketing analytics specialist, I help teams turn fragmented data into reporting that actually supports decisions.
If your dashboards look impressive but still leave stakeholders asking questions, this service bridges the gap between raw data and actionable insight.
The Problem This Solves
Many reporting setups fail for the same reasons:
- Too many dashboards and not enough answers
- Different teams reporting different numbers
- Reporting that takes too much time to maintain
- Executives asking follow-up questions dashboards can’t answer
- Data that lacks context, trends, or explanation
When reporting doesn’t align to how decisions are made, it becomes noise instead of leverage.
Whats Included
This service focuses on business-first reporting, not tool-first dashboards.
- Marketing Reporting & BI Design: Built by a marketing analytics consultant who understands both marketing performance and stakeholder expectations.
- Dashboard Development & Automation: Dashboards, such as Looker Studio, are built to support decisions, not to show everything.
- Measurement Strategy & Validation: Because “close enough” data isn’t good enough for decisions.
- Performance Narratives & Insight Delivery: Because insight matters more than visualization.
Who Is This For?
Teams
Tired of excel and manual reporting
Agencies
Needing scalable, repeatable reporting for clients
Leaders
Who want clarity without digging through dashboards